How Small Nonprofits Can Leverage SMS for Greater Efficiency
Running a small campaign can be challenging. When you’re fundraising for a political candidate or nonprofit organization, sometimes your marketing budget will only go so far. At Tatango, we know...
View ArticleThe Go-To Guide for GOTV (Get Out the Vote)
Getting people to like your campaign video on social media is one thing, but getting people to register to vote and show up on Election Day is much more challenging. No matter how well-researched or...
View ArticleMessage Showcase: Political Text Message Examples
Sending messages to welcome new campaign supporters is an important first step of a campaign subscribers’ SMS journey. Ensure that your welcome messages communicate who you are, what you do and your...
View ArticleWho Should Send Your Text Campaign?
Building momentum is vital for small political or nonprofit teams. Whether you’re running for office or trying to meet a fundraising deadline, fast and effective mass communication can make all the...
View ArticleOvercoming the Fear of Sending Fundraising Text Messages to Subscribers
Text message marketing consistently performs higher than emails, phone calls, and other communication methods. Undoubtedly, it has some significant advantages and benefits, but clicking that send...
View Article3 Bad SMS Tactics to Avoid When Starting Your Campaign
It’s easy to get excited when you’re sending your first SMS marketing messages. Text messages are a fantastic way to connect with audiences, whether you’re marketing a brand, supporting a political...
View ArticleThe Top 3 Messages You Need to Send After the Midterm Elections
Your work isn’t done once the midterm elections are behind you. Continuing to connect with your supporters and providing them with opportunities to stay involved with your campaign or cause is...
View ArticleWhat To Send If Your Candidate Loses a Midterm Election
While it’s certainly not the outcome you hope for, if your candidate has just lost the midterm election, you’ll be busy navigating many questions and post-election communications. In the midst of it...
View ArticleAvoid This Mistake When Sending Your First Post-Midterm Message
The midterm elections are over. The votes are in. Gone are the days when we’d learn the results in the next day’s newspaper. Candidates and constituents are more connected than ever, and you should be...
View ArticlePrep for 2023 with this Innovative Channel
Communication is moving faster than ever before. With so many nonprofits and political candidates competing for the same audience’s attention, making your voice heard is vital to your organization’s...
View ArticleElection SMS Fundraising: A How-To Guide
Are you trying to navigate using SMS to raise money for your political campaign or organization? It’s no secret: the cost of running a political campaign is significant. Yet, it’s crucial for...
View ArticleThe Utilization of Text Messaging by PACs and SuperPACs for Fundraising
During the COVID-19 pandemic, many organizations and political campaigns, including political action committees (PACs and SuperPACs), have turned to SMS messages for their fundraising efforts. In...
View ArticleHow Presidential Campaigns are Won with SMS
Traditionally, presidential candidates would enlist volunteers to go door to door to persuade people to vote for the candidate. However, this wasn’t a very effective method due to the labor required....
View ArticlePolitical Campaign Text Message Donations – What You Need To Know
Many elections in recent history, whether local races or Congressional seats, were decided on narrow margins. Successful political campaigns must use their time and resources efficiently, taking...
View ArticleWhat Worked in 2020 Political Campaign SMS Fundraising
Voters received more political text messages than ever before in the 2020 elections. In October 2020, the last full month before the election, campaigns up and down the ballot sent more than 5 billion...
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